The Challenge

As a start-up competing in a competitive space, the first challenge was to create a website that would not only deliver a fantastic user experience to provide all the technical information that would be required to potential customers. But it also needed a superior functionality that would enable the business to compete effectively against some very large and well-established competitors.

In terms of marketing a new business and generating leads from the very start we needed an online strategy that would bring instant results to place the client at the top of the search engine results and drive traffic straight away.

The Solution

The website design is engaging and easy to navigate with a quoting system that delivers a bifold door price to the customer in 45 seconds. This puts the business at the top of their game in terms of offering what the potential customers are looking for.

To drive new business quickly we built Google Ads campaigns to drive traffic and generate leads instantly. Whilst these leads come in, our SEO team is working on the longer-term strategy for the organic traffic and rankings which are already showing very good results.

The Results

We provide Brighter Choice with a steady stream of leads at the lowest Cost Per Lead that they have ever seen with all their combined years in the bifold doors sector.


Cost Per Lead Down

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